Advertising

At Audro, we are specialists in creating effective advertising campaigns as well as messages appropriate to various media formats. Aduro’s advertising services include media planning and placement, print advertising, direct mail, broadcast, and interactive marketing services.

Click on one of the following links to learn more about Aduro’s advertising services:
Media Planning/Placement
Print Advertising
Direct Mail Campaigns
Broadcast (Radio/TV/Webcast)
Internet (See Internet Marketing)

The demands of a non-responsive audience to traditional mass-media advertising, a highly segmented market, and the reality of the customer being in charge requires your company to employ advertising methods to effectively increase your revenue, profits or market share. Aduro’s advertising specialists take on these challenges by:

Developing a targeted database that can be driven geographically, demographically or psychographically (by lifestyle)
Applying an efficient use of the appropriate media form that effectively interacts with this database
Tracking, recording and analyzing the results of marketing efforts that can be re-applied in future advertising, marketing and public relations efforts

Interacting—it’s the key to effective, one-on-one communication between the marketer (your company) and your prospective clients or customers.

While many perceive advertising as a concept applied primarily to the BtoC industry, trends indicate the BtoB industry is now applying advertising and other strategies at a higher rate than BtoC. That’s why we see it as a tool to be used in all business sectors and industries in order to achieve success.

At Aduro, our advertising specialists are passionate people who are highly experienced and ready to apply our skills and knowledge to achieve your business success. Aduro works closely with the strategic foundation, creative, Internet and public relations departments to integrate an effective results-oriented campaign.